By Crash News Writer 
Concord, NC (August 24, 2025) — A well-known social media influencer and Austin Peay State University graduate tragically lost his life in a single-vehicle crash on Wednesday, August 21.
According to reports, 28-year-old Malik Taylor of Memphis, Tennessee, was killed in Concord, North Carolina, in an early morning wreck. Taylor had recently relocated to the area to advance his career as a digital content creator, building a strong presence on TikTok and YouTube under the brand “The Unpopular Party.”
Taylor graduated in 2020 with a business administration degree and was an active member of both Alpha Kappa Psi and Alpha Phi Alpha during his time at APSU. His engaging content and humor earned him more than 260,000 followers on TikTok, where he was celebrated for his wit, authenticity, and charm.
The details surrounding the crash remain under investigation by local authorities.
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PLEASE TAKE NOTICE
This article is based on early information from university officials and public safety reports. It may be updated as more details are confirmed. If you have legal concerns about similar incidents, view our frequently asked questions in North Carolina.
- Malik Taylor’s identity has been confirmed and his loved ones notified. He was remembered by friends and fraternity brothers for his energy, talent, and uplifting presence.
- Authorities in Concord continue to investigate the crash to determine contributing causes or conditions.
- Local traffic impacts from the scene have since been resolved.
For additional support in the aftermath of a fatal crash, including grief resources and legal guidance, see accident resources in North Carolina.
This story is provided for informational purposes and should not be taken as legal or medical advice. The details are based on initial public reporting and may evolve. Families affected by similar tragedies should consult with a legal professional. To learn more, read our disclaimer.