By Crash News Writer 
Stoddard, WI (July 25, 2025) – A 72-year-old bicyclist from La Crosse was killed Wednesday afternoon in Vernon County after colliding with an SUV on State Highway 35, authorities confirmed.
According to reports, the crash occurred around 1:30 p.m. on July 23 in the Town of Bergen, just south of La Crosse. David Fargo was riding a bicycle southbound on the paved shoulder of Highway 35 when he suddenly veered left into traffic, directly into the path of a southbound SUV driven by a 74-year-old woman from rural Genoa.
Despite an evasive maneuver by the SUV driver, a collision occurred. Emergency crews responded and attempted life-saving measures, but Fargo was pronounced dead at the scene. No injuries were reported to the driver or occupants of the SUV.
Authorities noted that Fargo was a regular cyclist in the area and often rode along Mohawk Valley Road, which intersects the opposite side of the highway. The investigation into the crash is ongoing.
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PLEASE TAKE NOTICE
The information in this article is based on initial reports from local authorities and may be subject to updates as investigations continue.
- The identities of those involved in the incident have not been released pending official confirmation and notification of next of kin.
- Further details about the accident, including toxicology results and potential charges, will be shared as they become available.
- Road closures and traffic updates related to the accident scene can be found by checking with local authorities or traffic monitoring services.
The content of this news story is for informational purposes only and should not be considered legal or medical advice. All information is based on public reports at the time of publication, and details may change as investigations progress. Readers are encouraged to seek legal counsel if they or someone they know have been involved in a similar incident. The publisher assumes no liability for actions taken or not taken based on the information provided in this article. Learn more with our disclaimer.